Defining Buzz Marketing

Buzz marketing is a new trend in the marketing field. What people are looking to do is gain the attention of the consumers by talking about their product, service, company, or brand. Therefore causing a "buzz" of information. Every business can benefit from learning what customers want or need. Using blogs can be a very cost efficient way of doing buzz marketing. You can get valuable feedback from you customers (good or bad) to help you to possibly redesign you marketing plan or product to go with the current trends. One of the key strenths with blogging is establishing good dialogue with the readers of your blog. It is important to post frequently to keep your readers up-to-date with you service or product. You definitely need to be able to control the message that you are extending. If you are using blogging in your business, it might be a good idea to establish policies and procedures for your employees when using blogging. ---Talk with you later, Shawn